Traditionally used by native Americans to ward off evil spirits and negative energies. The fragrance is considered sacred and is perfect for cleansing and purifying. Nitiraj Platinum Natural White Sage incense is made in centuries old traditional method using the finest natural ingredients including pure sage oil blended with aromatic wood powders, honey and herbs. Slow burning incense, each stick burns for approximately 1 hour . each packet is 25 grams, approximately 18-20 sticks of incense.